Pelatihan Digital Marketing Kewirausahaan dan Pendampingan Halal Minumam Carica NSR Desa Bawang Kabupaten Batang
نویسندگان
چکیده
During the post-Covid-19 pandemic, MSMEs began to be reluctant get back up, after being in suspended animation during pandemic. As is case with community service partners who have a typical Carica beverage entrepreneur NSR brand located Bawang village, Batang district, Central Java. The 3 years of non-production has caused several partner problems, including end PIRT legality and upgrading HALAL certification, equipment that no longer suitable for use because it not been production long time, also conventional marketing problems. This third thing made team consisting lecturers students carry out through mentoring training methods Carica's MSME partners. With provision assistance, assistance management, digital training, provides benefits After dedication drink activity was held, public or consumers are increasingly consuming carica November 2022 certificate issued. Then virtual shop market drinks on social media Tiktok Shop e-commerce Shopee. combination digital-based marketing, results increasing sales number employees obtained.
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ژورنال
عنوان ژورنال: Abdi Masyarakat
سال: 2022
ISSN: ['2715-8799', '2715-9108']
DOI: https://doi.org/10.58258/abdi.v4i2.4148